Taking Asset Management back to the basics
In un-certain times, people gravitate toward the basic necessaties, and the comforts of what they know is safe
If I ask ten people about digital asset mangement, or content management, I get 6-7 different answers, and they all take a couple minutes to explain. Since we formed Mavric, I am always trying to understand the awareness of DAM (digital asset management) in the general marketplace. We have complex technology and our team is always working on a simpler way to explain what we do in the most general terms that help a typical business experience what we all know is a very important technology to preserve, manage, share and publish a company’s priceless media assets.
We have spent over a year offering hosted media asset management tools to digital media professionals and to small to medium business. Overall, even though I have 15 years in the business I have continued to struggle with a message I could get across to general business people in 30 seconds or less. Some say it’s because I talk too much. That may be true, but additionally, I believe it is symptomatic of why our business remains in the early adoption stage.
Recently, Mavric engaged in a new product development effort that is ready for beta release. We have completely overalled our approach to creating revenue in the digital asset management marketplace. WHY? Experience has taught us that the average business, marketing communications professional, or digital media prosumer really just wants a way to easily catalog, store, use, share and possily sell their video and photos. More importantly and simply, clients tell us they just want a way to easily integrate this capability with their website and show their work, or collaborate with others on a project.
Mavric Media’s new product is easy to explain. Come here and setup a complete “video” (on demand rich media) web site in 5 minutes for $59 per month. In early surveys, our potential clients get it. They do not care that it’s a $100,000 DAM software system underneath. They care about an easy to use gallery of their videos, images, and documents.
We are ready to actively talk about this product and in a couple of weeks or less, introduce a “back to the basics” approach to the marketplace. More simply, if you want to get on with your business, Mavric Media has the fastest, simplest, most cost effective way to build a complete website. You get your own unique domain name, unlimited email, and high quality website INTEGRATED with our multi-media gallery which allows you to easily load, storage, organize, share and publish video, images, and other rich media. This gallery will offer a very unique 3D wall viewer that not only provides a WOW factor, but a very fast visual browsing experience.
For more information, send email to sales@mavricmedia.com or stay tuned in here for the latest news.
Tags: 3d viewer, content management, video gallery, web site